Promising

Founders Brewing puts $3M behind its first NA beer

03 Mar 2026

Founders Brewing, one of America's most storied craft breweries, has invested $3 million in their Grand Rapids facility to install a de-alcoholizer and launch their first non-alcoholic beer, Nonetheless Golden, which hit select markets in December 2025. Head Brewmaster Jeremy Kosmicki set the bar high from the start:

Our goal was simple: brew a non-alcoholic beer that is unmistakably Founders. As with all our beers over the years, we were unwilling to compromise on flavor or quality.

A $3 million de-alcoholizer isn't a toe in the water. Founders is all in.

« See all News